Profit Margin Calculator
Calculate gross profit, profit margin, markup, and revenue. Switch between three calculation modes.
Total cost to produce or acquire the product
About this Profit Margin Calculator
This free profit margin calculator helps you find gross profit margin, markup percentage, and either the selling price or cost — depending on what you already know. Three modes cover every common scenario.
Profit margin vs. markup — what's the difference?
Profit margin is profit as a percentage of revenue. Markup is profit as a percentage of cost. For example, if cost is $70 and price is $100, the margin is 30% but the markup is ~42.9%.
FAQ
What is a good profit margin?
It varies by industry. Retail typically targets 20–40%, SaaS 60–80%, manufacturing 10–20%. Compare against your industry benchmark.
How do I find the selling price from cost and margin?
Use the "Cost & Margin → Price" tab. Enter your cost and desired margin percentage.